Wednesday, June 13, 2018

Something New Something Old at Cafe Bora





There is a import to LA of a famous desserts shop that was a rage in southeast Asia, predominantly South Korea.

Now, why do I even cared about gushing on a place that maybe just a trend for most people?

Of course, it's all about the social media! Just kidding, but still..... it's pretty to look at.

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Purple Yam Tiramisu with drinks

This is the dilemma of course. Majority of our pics always wound up on Instagram, short captions or bylines wound up on twitter or FaceBook, visual videos wound up on YouTube, and paragraphs worth of words would wound up here on personal blog or get reposted on publications.

The question we all faced was that if the materials or contents are worth posting on different segments of social media? (ie does the pic look instagrammable or if we can rave about this on Yelp or on our blog?). I wound up facing the same exact question sometimes because of deluge of photos of the same place. This is where I was promised there'll be new stuffs to post.

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Strawberry and Sweet Potato Tiramisu with extra toppings on the side, Purple Sweet Potato Chips

Digress, I waited. It took me some time to think about it if it is worthy to post on here or on my instagram account.

After a year of doing Instagram, I met quite a few new users who are passionate about food and some older users who are more into competitions than anything else. It's funny because I don't feel the difference between this segment of the group than the blogging world that I pretty much abandoned for a decade vs this new wild wild world of capturing the moments.

I was quite relieve to start over and meet a ton of new friendly faces who are eager to shine on a stage that is more suited to them than getting ones who are moving on to here from previous platform, but yet cannot adapt to the new frontier.

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Persimmons Patbingsoo (shaved ice)

To see the excitement and enthusiasm was the sole reason it bought me here to Cafe Bora. I can get the feeling of the trend of making something excitable from this newer class of "influencers". We called the previous class "media". Both the words of "media" and "influencers" are now met with funny smirk these days. This is a label being used as though you can differentiate the age group with one of those words. haha

As you can see some of the popular and colorful tiramisu, shaved ice, and soft serve are being presented here from the original location that was made popular in South Korea. This brings up to me is what the current trend is calling for... enticement for the younger generation with visual eye-catcher, while making it classy for the elder crowd.

Which asked another harder question: who better to do it? A "Media" with old style ways or the younger crowd with the new "influencing" ways.

The funny thing was, I can tell the marketing efforts on both are a tad different, but it's something both can strive for and still works out in the end for both of them.

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The reason I'm here: Sweet Potato Brick Toast

If you ever visited Cafe Bora in heart of Koreatown on the 3rd floor of a shopping center, you will see the divide on the old vs the youth. With that, there's one thing that can combine them together in the ever popular trend of food halls, expansions of aesthetically pleasing background set for selfies, and other dubious creation of glorify colorful food... 

.... something they can all agree on: As long the food is good, it doesn't matter how beautiful or ugly it looks.

For one afternoon, it was glorious.

Cafe Bora (on 3rd Floor of California Market)
450 S Western Ave #308
Los Angeles, CA 90020

Cafe Bora Menu, Reviews, Photos, Location and Info - Zomato
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